For founders

Pressure, proximity, and ninety days to make the company real.

The Founding is for founders who need an operating environment, not motivation. You live with other builders, ship every week, face customer truth, and get access to operators, investors, and mentors.

Applications close June 14, 2026Cohort I begins July 3, 202612 foundersHyderabad
Founder working inside the residency room in Hyderabad
Who should apply

Who this is for.

The residency is selective, but not stage-theatre selective. We are looking for founders with evidence, speed, taste, and a reason the house can change their trajectory.

  • Solo founders or founding teams.
  • Early-stage startups with a prototype, MVP, pilot, or strong problem clarity.
  • Technical, product, research, design, enterprise, AI, consumer, fintech, healthcare, infra, or media founders.
  • Builders willing to live in the house for 90 days.
  • People who can handle direct feedback and weekly visibility.
What you get

Coverage, access, rhythm, and a deadline.

Founders should know exactly what the residency provides before applying.

  • Housing
  • Two meals
  • Workspace
  • ₹36,000 monthly stipend
  • Weekly demos
  • Operator access
  • Investor exposure
  • Final Demo Day
  • Founder community
  • Post-residency network
Inside the room

A founder environment for proof, pressure, and weekly movement.

The visuals should feel like the residency itself: quiet work, visible evidence, and direct conversations.

Warm founder workspace with desks, monitors, and planning boards
Shared build floor
Founders reviewing a strategy wall inside the residency room
Different builder modes
Selection materials and founder application notes on a desk
Evidence-led selection
Residency agreement materials beside a meal and founder supplies
Clear terms
Founder archetypes

Different founders need different pressure.

The house is not built for one personality type. It is built for builders who can use proximity, feedback, and visibility to become harder to ignore.

The Builder founder archetype

The Builder

Turns unclear problems into working product and useful systems.

Good at
Prototypes, technical judgment, product loops, and speed.
Needs
Customer pressure, distribution feedback, and sharper commercial asks.
May build
AI tools, infra, developer products, workflow software, technical platforms.
The Operator founder archetype

The Operator

Creates momentum by making the messy parts of execution move.

Good at
Process, hiring, customer implementation, partnerships, and delivery.
Needs
Product focus, sharper positioning, and more founder-level leverage.
May build
B2B services, operational software, healthcare, fintech, logistics, enterprise tools.
The Seller founder archetype

The Seller

Finds demand, opens rooms, and learns through real buyer conversations.

Good at
Narrative, revenue, customer discovery, relationships, and urgency.
Needs
Product depth, stronger proof, and a tighter operating cadence.
May build
Enterprise SaaS, marketplaces, media, commerce, fintech, and vertical software.
The Visionary founder archetype

The Visionary

Sees a non-obvious future and can pull people toward it.

Good at
Taste, category design, storytelling, product direction, and ambition.
Needs
Execution pressure, user evidence, and constraints that sharpen the idea.
May build
Consumer, creative tech, AI-native products, media, design tools, frontier ideas.
Expectations

This is not a retreat.

The house works only if founders are willing to make progress visible. You do not need to arrive polished. You do need to show the work.

  • You live in the house.
  • You ship every week.
  • You talk to users.
  • You show your progress.
  • You ask clearly for help.
  • You respect the house and the room.
  • You do not hide behind pitch decks.
  • You build.
Selection criteria

We do not select polish. We select evidence.

The strongest applications make it clear how the founder thinks, moves, learns, and creates momentum.

  • Execution speed
  • Founder-market fit
  • Clarity of problem
  • Early product evidence
  • Learning velocity
  • Taste
  • Resilience under feedback
  • Ability to create momentum
Residency terms

The terms should be understood before selection.

The Founding covers housing, two meals, workspace, programming, operator access, investor exposure, and a ₹36,000 monthly stipend during the residency. In return, The Founding asks for 1% equity at your next funding round.

01

Live-in residency

A ninety-day house built around building, feedback, and visible weekly progress.

02

Housing covered

Selected founders live in the residency house for the full program period.

03

Two meals covered

Daily food support so founders can reduce operational drag.

04

Workspace

A shared build floor for product work, calls, demos, and deep work.

05

₹36,000 monthly stipend

A monthly stipend during the residency to help founders stay focused.

06

Weekly demo days

Every week ends with visible progress, asks, blockers, numbers, and customer truth.

07

Operators and mentors

Specific help from people who can unblock product, GTM, capital, hiring, and story.

08

Investor exposure

Structured access through weekly demos, private meetings, and the final Demo Day.

09

1% at next round

The Founding asks for 1% equity at the next funding round, subject to final agreement.

Funding is not guaranteed. Final legal terms should be reviewed before selection. The exact instrument, timing, and treatment if no funding round occurs are subject to final agreement.

Clarifications to finalize

No vague fine print.

These are the points that should be made explicit in final legal copy.

  • When exactly the 1% applies.
  • Whether it is via SAFE, equity, advisory shares, or another standard instrument.
  • What happens if no funding round occurs.
  • Whether the term applies to the company or founders personally.
  • Whether terms are standardized for all selected founders.
Typical week

The week is built around visible progress.

The cadence is practical: build, talk to customers, review evidence, show progress, and make clear asks.

Monday

Operating review

Goals, blockers, asks, and the operating truth for the week.

  • Set weekly targets
  • Name blockers
  • Define the help needed
Tuesday

Build sprint

Focused product, engineering, design, or research work.

  • Ship product
  • Tighten scope
  • Remove implementation drag
Wednesday

Operator access

Office hours and sessions with people who can help directly.

  • Product review
  • GTM pressure
  • Capital and hiring advice
Thursday

Customer truth

Calls, sales work, pilots, feedback loops, and product review.

  • Talk to users
  • Review evidence
  • Update the operating plan
Friday

Weekly demo day

Founders show progress, numbers, asks, blockers, and next moves.

  • Demo what shipped
  • Show the metrics
  • Make a clear ask
Weekend

Deep work and dinners

Founder dinners, investor/operator visits, and uninterrupted build time.

  • Long-form work
  • Private conversations
  • House programming
Selection process

Seven steps into the house.

The process is designed to understand what you are building, how fast you move, and whether the residency can meaningfully help.

01Apply
02First review
03Founder conversation
04Product/problem review
05Final selection
06Move into the house
07Begin residency
FAQ preview

Founder questions.

Founder FAQs

Can solo founders apply?

Yes. Solo founders and founding teams can both apply.

Can idea-stage founders apply?

Yes, but we look for strong problem clarity, speed, and evidence that you can move.

Do I need an MVP?

An MVP helps. A prototype, pilot, or unusually clear problem evidence can also be enough.

Do I need revenue?

No. Revenue is useful signal, but it is not required.

Do I need to be incorporated?

No, but selected founders should be ready to formalize company terms before the residency begins.

Do I need to live in the house?

Yes. The residency is built around living and building inside the house for ninety days.

What sectors do you prefer?

AI, enterprise, consumer, fintech, healthcare, infra, media, and serious software-led companies are all in scope.

Is funding guaranteed?

No. Funding is not guaranteed.

What does the 1% equity mean?

The Founding asks for 1% equity at your next funding round, subject to final legal agreement.

What happens if I do not raise?

The final treatment depends on the agreed instrument. We will not bury this in vague language.

What does the stipend cover?

The ₹36,000 monthly stipend helps founders reduce personal operating pressure during the residency.

Are travel costs covered?

Travel is not currently listed as covered unless separately agreed.

Can non-Hyderabad founders apply?

Yes, if they can commit to living in Hyderabad during the residency.

Can students apply?

Yes, if they can commit to the full residency and the company is serious.

Can teams apply?

Yes. Founding teams can apply, though cohort capacity is limited.

What happens after the residency?

Founders leave with sharper evidence, investor exposure, alumni access, and a clearer company-building path.

Next step

Cohort I applications are open.

If you are building something serious and can commit to ninety days inside the house, apply before June 14.